Category: Interior & Design Concept
Project: Flagship Store
Client: And Now You Sleep
Year: 2024
Location: Copenhagen, Denmark
Contractor: AEC Consulting
Carpenter: Lacoppidan Træhåndværk
Electrician: Toennesen El
We were asked by the sleepwear brand And Now You Sleep, to create their first flagship store on one of the busiest and most cozy streets of Copenhagen.
The task was to design a location that serves not only as a retail environment for customers exploring sleepwear but also a functional office.
Overview of the interior of the And Now You Sleepstore in Vaernedamsvej showing wooden sliding doors and an alcove displaying productswindow onto the street covered in red tiles The sliding doors were designed to create a barrier between the office and the store. The doors add a sense of calm and stability while also providing flexibility for the multiple purpose space. We drew inspiration from the architectural style of the owner's family homes, where the interplay of tile and wood signifies the transition into each new area. For more privacy and comfort for the customer, we created the built-in alcove. A semi enclosed space, that allows for a more intimate experience when delving into sleep wear.  Photography by: Kathrine Rohrberg
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